For the ninth consecutive year, Sanita launches its 2011 Gipsy National Campaign entitled:

 With the aim of providing consumers a winning fiesta; Gipsy launches its new campaign "Go Mega" thus allowing its consumers to purchase Mega Packs of each type in order to gain extra quantity for free.

Each item is packed in a plastic bag combining all 4 packs together and includes an informative leaflet that explains the winning method of the product itself and the different winning alternatives in the remaining products.

The below table highlights the different winning options:

 Sanita's Gipsy ‘Go Mega’ radio advertisement will run from 4 November through to mid-December 2011. The radio advertisement can be listened to on Facebook 'Sanita Lebanon' Fan Page channel, and will be broadcasted on Lebanese radio stations from 4 November - Mid-December 2011.